Trulussó Tequila Review: A pricey and beautifully packaged tequila worth the pour?

BOTTLE DETAILS

• DISTILLER: Feliciano Vivanco y Asociados, S.A. de C.V., NOM 1414
• MASH BILL: 100% Blue Weber Agave
• AGE: Blanco (no age), Reposado (8 months American oak), Añejo (18 months, French oak)
• YEAR: 2025
• PROOF: 80 (40% ABV)
• MSRP: $129 for Blanco, $149 for Reposado, $179 for Añejo
• BUY ONLINE: Trulussó Bottle Shop

STEVE'S NOTES

SHARE WITH: Tequila fans in general. It's good stuff.

WORTH THE PRICE: No. While all three are solid tequilas, the price-to-value equation doesn't work out compared to so many other excellent bottles available for much less. The gorgeous packaging and the premium market positioning surely combine to push these prices northward.

BOTTLE, BAR OR BUST: Bar. It's worth a try if you find Trulussó surrounded by a bunch of additive-laden competitors. If you like it well enough to commit to full bottles, it's your cash and your choice. As I mentioned, at least it's good liquid.

OVERALL: I really enjoy when tequila makers send all three of their traditional expressions–blanco, reposado and añejo–together so I can see how the same spirit ages over many months. This trio exemplifies distiller Sergio Cruz's success in ensuring this spirit's base flavors are discernible throughout the two aged expressions. I don't know how difficult that is to achieve, but as a consumer, I know how puzzling it can be when I taste a blanco and then its aged siblings, and wonder how they're so different. Clearly, Cruz appreciates creating a "house style" so easily found in this line. I do, too.

Blanco: Though soft, the nose is pleasant with tropical flowers, lightly roasted agave, pastry cream, lemon peel and confectioner's sugar. After leaving this bottle alone for two weeks, the nose got even richer and enticing with cooked agave notes.

It's not quite as dynamic on the palate: It leads with a little white pepper, light minerality, honey and cooked agave notes. Two weeks before, there wasn't a lot going on overall, but the 14-day rest, plus the headspace created by using it in some Tommy's margaritas (they turned out terrific!) definitely opened up its fruit character.

Reposado: The nose is super subtle: a little cooked agave and agave nectar, some petrichor and some wildflowers. A little fresh pineapple comes after some rest, but not a lot.

The palate is a much different story. Cooked agave flavors are abundant here–dark honey, roasted pineapple and a little butterscotch–backed up by black pepper, some fresh papaya, toasted oak, lemon peel, hibiscus tea and a little bubble gum. Mouthfeel is nice, rich and spicy, and the finish is surprisingly and pleasantly drying. This is a mannerly reposado that threatens to become sophisticated as headspace develops in the bottle.

Añejo: On the nose, vinazes (the sour and musty byproduct of tequila making) leads but intrigues rather than offending. The petrichor and cooked agave present on the reposado are there, but a little muted. A little golden raisin and buttery pastry dough arrive with more minerality and some cotton candy commingling.

The palate is honeyed and rich, backed by cooked agave, agave nectar, lemon, black pepper and toasted oak. The mouthfeel attests to its 18-month rest in French oak: soft but rich and weighty and without being overly woody. It's also worthy to note the liquid's pale straw color, a sign of well- and oft-used barrels. Some distillers want barrels solely for oxygenation, and if that's what distiller Sergio Cruz wanted, he got it in spades.

BRAND NOTES

Trulussó Blanco A groundbreaking sipping tequila that captures the unadulterated essence of agave while elevating it with nuanced flavor. Tasting notes include vanilla, guava, orange, honey, green tea, and fresh mint. Twice Distilled, Trulussó Blanco redefines the category.

• Trulussó Reposado enchants with its honey-soft brown hue and medium body, delivering a tequila experience that is as sophisticated as it is approachable. This expression highlights the agave's natural essence while introducing layers of complexity with tasting notes of vanilla, caramel, sweet orange, and dried fruit. Aged in used American White Oak Barrels for 8 months, this Reposado balances tradition with innovation.
• Trulussó Añejo, a golden-brown full-bodied tequila, epitomizes luxury and depth. This premium expression is aged to perfection in used French Oak Barrels, infusing the spirit with tasting notes of agave, green apple, and hazelnut. Aged the longest among the portfolio at 18 months, the Añejo offers a complex yet refined experience for true connoisseurs.

The spirit of innovation meets time-honored tradition with the launch of Trulussó, a premium tequila brand that celebrates the artistry and heritage of tequila-making. Debuting with three exquisite expressions—Blanco, Reposado, and Añejo—Trulussó is a testament to determination and resilience, crafted from field to bottle at the renowned Feliciano Vivanco distillery (NOM 1414) under the expert guidance of Master Tequilero Sergio Cruz.

Every Trulussó expression blends rich heritage with contemporary craftsmanship, redefining what it means to savor tequila. From meticulous agave selection to precise distillation and aging, each step reflects a commitment to excellence rooted in the rugged mountains of Jalisco, Mexico—a region steeped in the legacy of five generations of Agaveros and three generations of Master Tequileros.

The journey of Trulussó began in 2021, when co-founders and friends Jay Mackey and Corey Millionz launched The Trulussó Group, a luxury brand inspired by greatness, tradition, and craft. Fueled by a shared vision, they immersed themselves in the cultural and technical mastery of tequila production. After over a year of exploration and discovery, they forged a partnership with the legendary Feliciano Vivanco distillery. In 2023, the team welcomed Micah McDonald as a partner and co-founder, solidifying the group’s mission to deliver an unparalleled tequila experience.

“Our vision for Trulussó has always been to elevate tequila beyond the ordinary,” shares co-founder Jay Mackey. “We were captivated by the spirit’s deep roots, complex flavors, and cultural legacy. Trulussó is our tribute to that tradition—a celebration of excellence that honors Mexico’s craftsmanship while setting new standards in the world of premium spirits.”

Trulussó embodies respect for tradition and terroir, from planting and harvesting the finest Blue Weber agave to artful distillation and aging. Every drop of tequila is crafted at the Feliciano Vivanco distillery, ensuring quality and authenticity before reaching the United States. Distilled twice and offered in 750ml bottles, Trulussó tequilas represent the pinnacle of craft.

Disclaimer: Bourbon & Banter received a sample of this product from the brand for review. We appreciate their willingness to allow us to review their products with no strings attached. Thank you.